AMERICAN MARKETING ASSOCIATION UNVEILS IPHONE APPLICATION AT THE 24TH ANNUAL CRYSTAL AWARDS
HOUSTON, TX (May 2010): The American Marketing Association Houston chapter is unveiling its first iPhone application at the 24th annual Crystal Awards on May 20th. Now users can be updated instantly on events, tweets and much more right from their very own fingertips.
AMA Houston is THE Marketing Connection for leading educational information, career-building resources and valuable networking opportunities.
“With our large membership base of over a thousand members and the mobile app market expected to grow seven-fold over the next two years, AMA Houston realized we needed to provide access to our marketing resources through mobile in order to effectively serve our members,” said Robin Tooms, VP of Marketing Communications for AMA Houston.
This new iPhone app, powered through MobGenie, a ChaiONE product is now available for download on the Apple iTunes store.
The AMA Houston app allows users to:
- Become an AMA member
- Keep track of AMA events
- Find AMA volunteer opportunities
- Browse existing job opportunities
- Access the AMA Houston blog
- Interact on Twitter
- Interact with the AMA Facebook fan page
- Interact with the AMA LinkedIn page
- View and share photos
- Become an AMA sponsor
- View events sponsors
“We were happy that AMA Houston chose to partner with us for their iPhone app,” said Gaurav Khandelwal, CEO of ChaiONE. “The AMA Houston app is powered through our product MobGenie, a mobile publishing platform that enables brands to build strong relationships by reaching their audience anywhere conversations are happening.”
MobGenie delivers content to smartphone devices including the iPhone, Android and iPad, allowing users full control of data. This platform enables users to customize navigation behavior, modules, styles, logos and collect analytics. ChaiONE is a leading digital agency in Houston that builds iPhone solutions for businesses, enabling instant connections with their customers.
To learn more about the AMA Houston iPhone application, visit http://amahouston.net/about-ama-houston/ama-houston-iphone-app/
About AMA
AMA Houston is the area’s premier professional marketing organization and the nation’s second largest chapter. AMA Houston provides marketers the ability to remain competitive in today’s business environment through networking events, special interest groups and real-world educational programs. Named Chapter of the Year five times in the last six years by AMA’s international headquarters, AMA Houston serves more than 1,100 members with diverse marketing expertise from a variety of industries.
