Special Interest Groups

What is an AMA Houston Special Interest Group (SIG)?

Marketing professionals have different interests and work in many different industries throughout Houston. That’s what makes the AMA unique. AMA Houston has created special interest groups called SIGs. These SIGs provide an outlet for marketers with similar interests to interact and share their ideas with one another. Houston SIGs are included in your membership! By joining AMA Houston, you automatically get notifications about SIG events, and you can also check the event calendar for all upcoming events.

AMA Houston B2B Marketing SIG   AMA Houston Energy Marketing SIG   AMA Houston Healthcare Marketing SIG
Devoted to strengthening Houston’s B2B marketing community through the sharing of ideas and market knowledge.Members, Join our LinkedIn Group


   Includes presentations and panel discussions focusing on industry trends and key challenges that marketing and sales professionals face in the energy industry.   Speakers include executives and other experts in the healthcare field with valuable experiences on related healthcare marketing topics.
AMA Houston Interactive Marketing SIG   AMA Houston Marketing Strategy SIG   AMA Houston Nonprofit Marketing SIG
Focuses on the tools marketers need to understand and utilize online to market their brands, such as websites, blogging, SEO/SEM, online video, social marketing, etc.Members, Join our LinkedIn Group   Targeted to professionals who have an interest in the practice and study of market research and analysis.   Offers professionals an opportunity to exchange ideas and knowledge within the community of those interested in nonprofit marketing.
    AMA Houston Professional Development for Marketers SIG    
    Seeks to educate and better position marketing professional through educational events, with topics from skill set development to career management.Members, Join our LinkedIn Group